INTERESTING: Don’t look away

http://www.telegraph.co.uk/health/healthnews/8316142/Injections-are-less-painful-if-you-dont-look-away-scientists-claim.html

Injection are less painful if you resist the natural impulse to look away, scientists have claimed.
By Laura Roberts 7:00AM GMT 11 Feb 2011

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The body naturally reduces the pain experienced if the limb or body part affected is focused on visually.

Researchers found that people had a higher pain threshold if they looked at the arm or hand being treated.

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Interesting?

Is this version of the placebo or nocebo effect being demonstrate?

Fascinating stuff, imho.

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