JOBSEARCH: Encouragement to future fellow alumni baby turkey

>I went to your presentations and I made a LinkedIn because of you, so thank you!

Great. Nice to know someone was listening. Now you have to begin thinking about your own domain. Like “”!

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May I suggest that you have your own domain? The common wisdom, or is that common whizdumb, is to own your own name as a domain name. I own “”. (I like saying “sea sea me at”! me @ reinke . cc will actually work!) I gives one quite a bit of control. And, it’s very cheap. I know three solutions at 15$/year using wordpressdotcom with gmail, 25$/year email only with 1and1, and 60$/year for domain+email+webspace also at 1and1. My point is not that you should use 1and1. I could care less which one you use. It’s that getting on to your own domain with email is cheap and easy. And, it’s not hotmail, yahoo, or gmail. It IS your own “personal brand”.

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… and your own website …

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May I suggest that you need a website? As a student, you have tons of time and are producing content. Papers, pictures, whatever. You need to get them on the web to estabish “your brand”. The web is always starved for content. By adopting a consistent strategy of displaying high quality content under your own “brand name”, you will take over the first page of Google. (For example, Google “Ferdinand J. Reinke” or “ReinkeFJ” and you’ll see I have EVERY one of the first page entries.) You don’t want a dry static page, but a page that shows off all that stuff you claim to have (i.e., organizational and communications). :-) LOL

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… and your own blog .

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May I suggest you have a blog? You need to differentiate yourself from your competitors in the marketplace. Tying facebook and linkedin to your blog is easy with RSS. (It also establishes yourself as “technical”; without the nerd part.) Then you want to fill it will high quality business quality entries DAILY. You want to focus on the message you want to communicate.

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And, start to seek LinkedIn recommendations.

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May I suggest you seek “recommendations”? I believe that LinkedIn is the new resume. And, it can come with references already given and sourced. What’s better for a lazy overworked hunter’s researcher. Write some, to get some?

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All with the idea of marketing “You, Inc.”.

Hope this helps to further motivate you to develop your OWN plan. Like an old road sign, I could be wrong. And, pointing to an outdated vision of success.

You may have seen my updated “formula”:

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Success for your generation is:
(1) ruthless financial discipline — no bad debt;
(2) a life long interest in learning — education — a degree — they can’t take it away from you;
(3) a NON-OFFSHORABLE white collar job in order to save big bux;
(4) a blue collar skill for hard times — never saw a poor plumber;
(5) one or more internet based businesses — your store is always open;
(6) develop a second business or avocation – under the radar – start small part-time;
(7) a large will-maintained network of people who can “help” you;
(8) buy assets that hold their value over time; and
(9) emulate the Amish and Mormons for their sense of community, simple thrifty living, and true to core values.

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