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• What Happened to Pickup Trucks? Why have pickup trucks morphed into such huge, angry, and dangerous presences? Traffic safety experts, commentators on U.S. automotive culture, and social scientists have suggested a range of forces behind truck bloat. As U.S. drivers buy more full-size and heavy-duty pickups, these vehicles have transformed from no-frills workhorses into angry giants. They are more than just a polarizing consumer choice: Large pickups and SUVs are notably more lethal to other road users, and their conquest of U.S. roads has been accompanied by a spike in fatalities among pedestrians and bicyclists. (CityLab)
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The Gooferment made cars into toys (i.e., all the same and no power to get out of their own way).
And pickup trucks are “macho” or at least an anti-Gooferment statement.
Eventually it will become a “bone of contention”.