http://www.msnbc.msn.com/id/17030580/site/newsweek/
How I Became a Big Wheel
Let go by IBM and deeply in debt, a family man turned his childhood passion for unicycles into a thriving online start-up.
By John Drummond Newsweek
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It was supposed to be a hobby—just a part-time thing to generate a little extra money. We didn’t think we could make a living at it. I thought I would work at IBM for 30 years and retire, just as my father had. At that point I had only seven to go. The dot-com bust began in early 1999, about the same time we launched Unicycle.com. The odds seemed stacked against us. Online companies were folding. We had no experience running a company. Amy was an at-home mom to our three boys. I had just earned a degree in journalism by attending college at night. We were deeply in debt.
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Necessity is … …
That is the power of the internet to transform our world.
If you don’t have a second business that is working, then you better have ones that you are trying.
I have FOUR in various stages of incubation.
Even if they all tank, I’ll know what doesn’t work.
Reinke Faces Life 