Reinke's Big Turkey Sales Funnel (aka 2GET2)
IT TAKES:
10 Leads to get to one Qualifing lead (salary; geography; suitable)
10 Qualified Leads to get to one Lead on Something Worth Submiting On (after research)
10 Submittals to get to one First Phone Screen (Get passed the researcher)
10 First Phone Screens to get to one Second Phone Screen (Get passed the headhunter)
10 Second Phone Screens to get to one in-person Interview with the heahunter (if needed)
10 Headhunter Interviews to get to one First Interview with the target's HR (for presentability)
10 HR Interviews to get to one Second Interview with a peer (for tech qualifications)
10 Peer Interviews to get to one Third Interview with the Hiring Manager (for rapport)
10 Hiring Manager Interviews to get to one Fourth Interview with the Big Boss (for chemistry)
10 Big Boss Interviews to get to one Offer (salary too low or too high)
10 Offers to get to one Acceptable Offer (Perfect!)
1 Acceptable Offer is all you really need
Is it really a 1 in a 1,000,000,000,000 shot?
Nahh, who says 10 is the right number?
And that this is the right funnel for you?
Or that you have to touch every base?
(Believe it or not, I have had process with more steps. I've had one that went two steps. It’s all about managing YOUR expectation and getting thru all the “no”s to get to the one “yes” you want!)
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Copyright 1994 Ferdinand John Reinke All Other Rights Reserved
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