JOBSEARCH: “What do you do?” UVP & USP

http://lifehacker.com/answer-what-do-you-do-by-explaining-how-you-solve-pr-1629208879

Answer “What Do You Do?” by Explaining How You Solve Problems

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When you are meeting someone new, at some point, they’ll probably ask, “So what do you do?” If you want to make a good first impression, answer by discussing how you solve problems.

The Art of Manliness style expert Antonio Centeno says you need to force the person to think by asking a question about a problem they can relate to, and present yourself as the answer:

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I usually relate it to my Unique Value Equation and my Unique Sales Equation.

So if you ask me that question, then I answer: “I help Business and IT agree on solutions. Know anyone with that type of problem?”

I like any answer I get back as opposed to the blank stare from my old job description: “I unkink large scale IT infrastructures.” 

Laugh!

Of course, you should have many UVPs and USPs. I have only five now, because I’m “sunsetting”.

fat VERY old white guy injineer!

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