Price War Breaks Out Between Amazon and Wal-Mart over 10 New Books
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In this time of eBook, eBooks and more eBooks we think it’s worth noting that a price war has broken out over 10 pre-order hard cover titles. We wonder if it more books will be added to the list, the price keeps getting reduced, and if other online book providers will join in.
It began yesterday when Wal-Mart announced that they were reducing the price of ten titles to $10 for books purchased on Walmart.com. Then, Amazon.com came back by lowering the price for those same titles to $9. This morning (Friday), Wal-Mart returned the volley and is now selling the books for $9.
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Ain’t capitalism wonderful!
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