http://www.economist.com/opinion/displaystory.cfm?story_id=7884654

Fear of flying | Welcome aboard | Economist.com
Sep 7th 2006
From The Economist print edition
In-flight announcements are not entirely truthful. What might an honest one sound like?

***Begin Quote***

“GOOD morning, ladies and gentlemen. We are delighted to welcome you aboard Veritas Airways, the airline that tells it like it is. Please ensure that your seat belt is fastened, your seat back is upright and your tray-table is stowed. At Veritas Airways, your safety is our first priority. Actually, that is not quite true: if it were, our seats would be rear-facing, like those in military aircraft, since they are safer in the event of an emergency landing. But then hardly anybody would buy our tickets and we would go bust.

***End Quote***

Hmmm, this could set a trend? The Veritas Gubamint! The Veritas Phone Company! The Veritas Cable Company! :-) The Veritas Post Office. The Veritas DMV. The Veritas Spouse.
Some one could start a whole series of humorous articles about this.