https://nypost.com/2023/10/18/delta-air-lines-backtracks-changes-to-its-skymiles-program-after-customer-revolt/
Delta Air Lines backtracks changes to its SkyMiles program after customer revolt
By Associated Press
Published Oct. 18, 2023, 6:36 p.m. ET
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Henry Harteveldt, a travel analyst at Atmosphere Research Group, said some SkyMiles members will still be unhappy about Delta moving to an entirely spending-based program, and will view even the reduced requirements as too rich.
“I don’t think these concessions are going to go far enough to placate the disgruntled Medallions,” he said. “Given the mercenary mindset that many travelers have, they will fly other airlines and not look back.”
Less than two weeks after Delta announced the SkyMiles overhaul, Bastian announced that the Atlanta-based airline was taking another look at the matter. He said Delta “probably went too far” with the proposed changes.
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File this under “If it’s not broke, don’t fix it”.
You’d think that a CEO, or more likely the CFO, would have an eagle’s eye focus on <synonym for the act of procreation> with the Customer experience!
Was anyone watching Bud Light’s self-inflicted suicide?
Customer reactions are in vogue now. People are saying ‘I’M AS MAD AS HELL, AND I’M NOT GOING TO TAKE THIS ANYMORE!’
Don’t do anything to disturb that nice steady cash flow.
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‘I’M AS MAD AS HELL, AND I’M NOT GOING TO TAKE THIS ANYMORE!’ I want you to get up right now, sit up, go to your windows, open them and stick your head out and yell – ‘I’m as mad as hell and I’m not going to take this anymore!’ Things have got to change. But first, you’ve gotta get mad!… You’ve got to say, ‘I’m as mad as hell, and I’m not going to take this anymore!’ Then we’ll figure out what to do about the depression and the inflation and the oil crisis. But first get up out of your chairs, open the window, stick your head out, and yell, and say it: [screaming at the top of his lungs] “I’M AS MAD AS HELL, AND I’M NOT GOING TO TAKE THIS ANYMORE!” — the character Howard Beale played by Peter Finch in the movie Network (1976)
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