SERVICE: “twitter sparks…” a customer service revolution!

Sunday, February 28, 2010

http://techcrunch.com/2010/02/28/cherchez-la-fame

NSFW: Cherchez la fame – or why the media’s obsession with Twitter campaigns will make customer service smell French

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by Paul Carr on Feb 28, 2010

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Time was, companies knew how to keep track of their important customers.

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Two years ago, none of this would have been news. A cult film maker was kicked off a flight? So? What was he going to do? Make a film called ‘Jay and Silent Bob hate Southwest airlines’? (Admittedly that would still have been better than Jersey Girl). An entrepreneur’s got quietly kicked out of a members’ club to make way for more profitable clients? Tough shit: that one’s not even newsworthy enough for the most desperate trade magazine. A little known designer gets ripped off by a gigantic retail chain? Boo hoo. Tell it to someone who cares. Without a major celebrity angle, there was little to no chance of the media picking up a run-of-the-mill intellectual property complaint and forcing the company into action.

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Really there’s only one answer – and it’s one that strikes at the very heart of the established hierarchy of customer importance. Companies are going to have to start treating every single customer like a VIP. Actually, no, it’s worse than that – consider the Hidden Eloise example; she wasn’t a customer, but just a humble designer. Companies are going to have to start treating every single person in the world like a VIP.

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Twitter will burn more and more organizations that are inconsiderate, fraudulent, or deceptive.

I love the strategy: form up your ‘David vs Goliath’ story and get people tweeting and retweeting about it.

Then, watch the “blood”!

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POLITICAL: School; gooferment’s disaster

Sunday, February 28, 2010

http://reason.com/archives/2010/02/18/education-is-too-important-for

Education Is Too Important for a Government Monopoly
It’s time to let parents choose
John Stossel | February 18, 2010

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Since 1980, government spending on education, adjusted for inflation, has nearly doubled. But test scores have been flat for decades.

Today we spend a stunning $11,000 a year per student—more than $200,000 per classroom. It’s not working. So when will we permit competition and choice, which works great with everything else? I’ll explore those questions on my Fox Business program tonight night at 8 and 11 p.m. Eastern time (and again Friday at 10 p.m.).

The people who test students internationally told us that two factors predict a country’s educational success: Do the schools have the autonomy to experiment, and do parents have a choice?

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① The gooferment running “education” is in effective (i.e., students don’t learn).

② The gooferment spends way to much to give us uneducated students (i.e., the taxpayers are going broke).

③ “Public education” was designed by the Prussians to make cannon fodder and factory workers who could be led by an “elite”. That is not what we want or need in America.

④ “Public education” unions are corrupt and corrupt politicians.

⑤ The taxpayer doesn’t feed, clothe, or house children; so why do we have to pay to educate them?

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POLITICAL: Classified to protect the interests of whom? Not you and me, for sure!

Sunday, February 28, 2010

http://campaignforliberty.com/article.php?view=625

02/20/10
Hushing Up “Conspiracy Theories”
by Jeff Riggenbach

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When Cass Sunstein and others seem most worried about is historical narratives that undermine the government.

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“Classified information” is classified to protect the interests of Big Gooferment and the ruling elite; not us serfs. Why isn’t everything automatically declassified after say 50 years?

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GOVEROTRAGEOUS: SSNs more than birth certificates

Sunday, February 28, 2010

http://www.breitbart.com/article.php?id=D9E4JSD80&show_article=1

Shock over voided Puerto Rican birth certificates
Feb 27 10:46 AM US/Eastern
By SUZANNE GAMBOA Associated Press Writer

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WASHINGTON (AP) – Native Puerto Ricans living outside the island territory are reacting with surprise and confusion after learning their birth certificates will become no good this summer.

A law enacted by Puerto Rico in December mainly to combat identity theft invalidates as of July 1 all previously issued Puerto Rican birth certificates. That means more than a third of the 4.1 million people of Puerto Rican descent living in the 50 states must arrange to get new certificates.

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You’d a thunk they could have come up with an ORDERLY process, communicated it widely & clearly, and done it with out mass confusion.

But it’s the gooferment!

Remember, without the deadly “social security number”, identity theft would be difficult.

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