JOBSEARCH: Free ebook act fast

Monday, March 24, 2014

Win Interviews! – The Must-Have Game Plan ($14.95 value, expires March 26)

Download Win Interviews! for free

The game plan to achieve job search success is different than just a few years ago, and no one gave you the new rules–until now!

Win Interviews! helps you to understand how to prepare effectively for changing jobs today, what the new rules are, and how you can make them work to your benefit. It gives all levels of job seekers critical insight into the mindset and expectations of hiring managers and their use of applicant tracking systems. It also includes sections on creating your personal brand, effective resumes, what social media strategies you need, and much more. This information in this book will help you win the career you deserve.

At the end of reading Win Interviews!, you will be able to create your personalized new game plan with the latest job-search information, tools, forms, samples, and strategies you need to win the interview and land the job you want. You will have learned how job search doesn’t have to be hard, and you will be steps ahead of your competition with your new must-have game plan!

JOBSEARCH: Your career may end at 40!

Wednesday, January 1, 2014

AlterNet / By Lynn Stuart Parramore 
50 Is the New 65: Older Americans Are Getting Booted from Their Jobs — and Denied New Opportunities
Age discrimination could be headed for you, sooner than you think.

*** begin quote ***

In every corner of America, millions of people are terrified of losing their jobs and falling into financial ruin. Men and women with impressive professional achievements and credentials are being let go, nudged out and pushed aside. They are pounding the pavement and scouring the job sites, but find themselves turned away even for the most basic retail jobs. Not because they aren’t competent. Not because they lack skills. But simply because they have a gray hair or two.

This is not just a story of people in their 60s or 70s. Workers as young as 50 are shocked to find themselves suddenly tossed onto the employment rubbish heap, just when they felt on top of their game. They’re feeling stressed, angry and betrayed by a society which has benefited greatly from their contributions.

As the global population grows older, age discrimination is on the rise. It could be headed for you, much sooner than you think.

*** end quote ***

“I’m shocked, shocked to find that gambling is going on in here!” Captain Renault in Casablanca



So what does society do about it?

Unfortunately, there is nothing to be “done”.

Folks have to:

* Realize that they must form their own businesses.

* Create “streams of earnings”. (Think 10 ½ day part time jobs!)

* Develop powerful personal networks. (Not just numbers people on Linkedin, Twitter, or Facebook!)

* Invest in themselves.

* Formulate their Plan B, Plan C, D, E, … Z.

* Refine their Unique Value Equations and the corresponding Unique Sales Propositions.

* And, about establish a ruthless financial discipline, that recognizes the expected delay in finding another paycheck, by increasing dramatically increasing “rainy day” savings. (Over 40, one must recognize that you may never find another job like the one you have at the money you are currently making.)

Now that last sentence is very scary. 

You MUST know your BURN rate. You MUST become a MISER (Unless you never need to work again.) You MUST invest wisely and avoid stupid money mistakes.

And, most of all, you MUST have COURAGE!

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JOBSEARCH: It’s about what you put into it … …

Sunday, September 22, 2013



I wanted advice from you on what the best paying business careers are. Im currently a Finance and Global Business major. I’ tried to speak to the dean as well as the handler for internships but they all told me to enjoy my classes and wait out to see how it goes and maybe i’ll find out what I like. I don’t have that luxury and I don’t want to end up in a typical dead end business job.

I wanted an established and successful business man like yourself to assist me since no one at this time is able too. Do you know of anyone who can help me achieve that goal. Im willing to give up everything and work like a dog for success.

I have a feeling you may say your own business in the only way since thats what you had said at the club meeting. If you can teach how to “play the game” I’d greatly appreciate it.

Much Respect,

# – # – #  

It’s not about the “best paying business careers”; it’s about what is “best” for you.

So, find your own internship. You didn’t say what year you’re in. If you’re a freshman, then why would a business spend time on you? There are many part-time sales jobs that you could try that would tell you if you like sales.

There are no “dead end business jobs”. Just people who accept that as an “end point”.

“I want …” Well, I want to be “thin, young, and handsome”. No one care what YOU want; they are interested in what you can do for them.

I think YOU can achieve YOUR goal. When you have one. Goals have to be “SMART”. Specific, Measurable, Achievable, Realistic, and Time-bound. Most of the self-help books can help you set your goals. Sounds like what the Dean and the Internship Handler are telling you is that: “You don’t know enough to be good pick for any internship.” I’ll be more blunt — I’m a fat old white guy injineer — you have no clue as to what you can do, want to do, or would love to do.

No, I wouldn’t say “own biz” to you because you don’t have the spark. One of your peers in meeting HAS his own biz, a product, a marketing / manufacturing plan. He’s ready.

What I will say is that you should talk to the folks over in “placement” about taking some of the aptitude tests to figure out where your skills and interests are. I’d urge you visit Ms. Duchone over at the library and have her aim you at some of the clasic “self-help” books — Think and Grow Rich by Napoleon Hill should be and early one. Power of Positive Thinking by Norman Vincent Peale. And anything by Wayne Dyer and / or Covey.

Then, you’ll be able to focus on how to craft a great career.

Hope this helps

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JOBSEARCH: “The Coffee, Meal or Beer Rule”

Friday, May 17, 2013

Saturday, May 11, 2013
“The Coffee, Meal or Beer Rule” of Social Media
thom singer 

*** begin quote ***

Not every one of my contacts originally met this criteria, but a majority of those in my LinkedIn and Facebook lists are those with whom I have had a substantial initial conversation. A few got in before I established the policy, and I often make exceptions for meeting professionals and recruiters whose industries practices are to utilize LinkedIn as a way to reach out to people they may wish to do business with in the future.

There are those who disagree with my policy and believe one gains more from linking to everyone, but this has served me well. When I get a request, I will often ask for a personal meeting or a call. If the person reaching out cannot make the time for a chat, I am not sure why they want the connection at all.

My advice to others is to have a policy (even if it is different from mine), and then to be respectful of others who use these tools in different ways! (Lack of respect for those with differing opinions is an epidemic online, and we must get beyond that!).

*** end quote ***

I agree one needs rules.

In the early days of LinkedIn, I loaded my address book.

Now I regret that.

Not enough to go back and clean it up, but enough to have printed copy of my connection and disconnection criteria.

I also dislike this new trend on LinkedIn of people saying you have a skill. (Dumb!)

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JOBSEARCH: DOD’s TA is just the first of many benefits to go

Wednesday, March 13, 2013


The Death of Tuition Assistance, Redux

*** begin quote ***

We called it almost eighteen months ago, and it looks like our prediction is coming true. This week, both the Marine Corps and the Army announced an immediate halt to the tuition assistance (TA) program for active duty personnel, members of the Army National Guard and reservists. The cessation of benefits–which was blamed on sequestration–eliminates tuition payments for off-duty education programs.

Under the now-halted program, Marines and soldiers received up to $4,500 a year for voluntary education programs. Tuition assistance paid 100% of tuition costs, up to $750 a course, with benefits being capped at the annual limit. As of this writing, members of the U.S. Coast Guard and the Air Force are still receiving $4,500 annually in tuition assistance, while sailors receive $4,000 a year. There has been wide speculation that the other services will also halt their TA programs in the coming days, in an effort to save money.

Sadly, the demise of TA was all-but-inevitable.

*** end quote ***

The interesting part is so much “education” is available free on the net.

Everyone will have to rethink the value of “papers”.

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JOBSEARCH: More explanation of UVP and USP

Thursday, September 20, 2012

baby turkey> What do you think of a career in information security it seems like that’s were all the money is these days

fat old white guy injineer> depends upon what you want to be when you grow up

baby turkey> U lost me there?

fat old white guy injineer> …

<<< snip of my response>>>

Strategically, I believe the model of “employment” for your generation is to have (a) multiple streams of income — we can discuss at that length what that means; (b) one or more web based businesses <your ‘store’ is always open>; and (c) ruthless financial management <no short term “bad” debt, a manageable amount of “good” long term debt, holding such financial assets as is consistent with your age and sufficient with your plans; and (d) a WRITTEN set of plans that map out your “needs, wants, and desires”.

Tactically, imho, your plans should capitalize on your excellent english language skills and your XXXXXX heritage. Unfortunately, I think you have a broad streak of what I’ll call “gold watch” thinking. You value yourself in terms of your salaried employment. That’s what I call the “gold watch” trap. People, especially ALL the fat old white guy turkeys I have counseled, share that delusion. Rarely do the goals of employer and employee align. Employees are fooled into thinking the employment relationships are more than they are (i.e., a value exchange). Specifically, an employee created value for the employer and retains some of that value as compensation. Continued creation; continued employment. What the employees are deluded into thinking is that the motivations of employee and employer are tightly coupled. The employee believes that as long as a “good job” is done that paycheck will keep coming in. When, in fact, the “good job done” is almost irrelevant. External forces, internal forces, changing marketplaces, changing priorities, results, and sometimes whims mean more to the “value exchange” than a “good job”. Even a “well done” one.

Does that make sense to you?

So how do you action that?

Focus on your value equation. Focus on your plans. Focus on YOUR results.

The XXXXX slant is part of your Unique Value Propositions (value created and value retained). And, your Unique Sales Propositions (how do I communicate that to others).

<<< perhaps to be continued >>>

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JOBSEARCH: Branding versus UVP / USP

Wednesday, September 19, 2012

8 Tips for Managing Your Personal Brand
via Change This Manifesto Issues by Rodger Dean Duncan on 9/12/12

“Face it. For good or ill, you have a personal brand. In fact, in the eyes of others, you are your personal brand. Just like some retailers are known for great customer service and some airlines are known for lost luggage and surly gate agents, you are known for the your own combination of personality, behavior, and presence. It’s your brand.

If you come across as empathic and approachable, that’s part of your brand. If you sometimes miss deadlines and let other commitments slide, that’s part of your brand.

Your reputation is your brand. Your brand is your reputation. And it makes a world of difference in every relationship you have.”

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I like it. I told the students just the other day that they get a chance to create their own definition of themselves every day. It followed on a discussion of Esso picking the name Exxon because it meant nothing in any language so the firm could make its own definition of that combination of letters.

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While you can brand sand, I still don’t think you can brand people. As a matter of fact, I tell anyone who listens that if folks who spend all this time on “branding” spent as much time on their Unique Value Equations and Unique Sales Propositions, they’d be better served.

It’s all about — as far as human beings are concerned — about communicating “value”. UVP what do you give buyer and what do you retain for yourself and USP how do you communicate it.

Coke and Pepsi need branding; people can’t. Other than “burger flippers”, they are not interchangable.

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